ENRICH → GENERATE → ACTIVATE → REFRESH
100,000+ SKUs?
Get each one found on
AI search
Scroll to learn more about how our agents help
retailers with 100,000s of products be seen by more shoppers.
From a manual backlog to an always-on system
High-SKU catalogues outpacing the internal teams and agencies that maintain them.
A system of agents that turns supplier data and live shopper signals into structured, validated, channel-ready product content, continuously refreshed so products stay discoverable wherever shoppers search.
“Ocula is now an integral part of our team, helping us to raise the bar with our product content. Their AI agents boosted our organic traffic at a time when that’s harder than ever.”
The Agents
Turn sparse supplier data into complete, discoverable SKUs.
01/ AI Enrichment ·Your data layer
Men's Running Shoe, Crimson
Complete, structured product data is the foundation copy, feeds, search and agentic commerce all depend on.
Enrichment makes sure every product has the structured, accurate, rich data that everything downstream depends on. It builds from product facts and live customer evidence, using multimodal extraction across images, supplier PDFs, retailer pages, reviews and the open web. Every value carries a confidence score and a source citation, and each SKU is scored on the 4Cs: completeness, consistency, conformity and currency.
Feeds: Copywriter · Validated by: QA + Human in the loop
Generate publication-ready copy in your voice.
02/ AI Copywriter ·Your content
Men's Running Shoe, Crimson
Multi-channel, multi-language generation with variation and structure control.
The Copywriter generates titles, descriptions, metadata and schema for web, Google Shopping, marketplaces and channel feeds. Every piece works twice over: written for human shoppers, so it reads clearly and builds trust, and for AI search, so assistants can parse and recommend it. That's copy no human team could produce at catalogue scale. Enrich once, distribute everywhere: the same output drives on-site filters, PDP copy, schema markup and feeds.
Fed by: Enrichment · Checked by: QA · Governed by: Orchestrator
03/ QA ·Your trust layer
One agent writes, another checks, cutting hundreds of hours from your review time.
Nike Pegasus 41, Crimson
Per-rule validation, traceable back to the exact rule that failed.
QA is a separate critic agent, not the one that wrote the content. It checks rule applicability, structure, length, format, terminology, blocklists, content requirements and brand voice, then classifies every output as pass, flagged or error. Every flag names the rule it broke and why, so nothing is a vague "bad copy" warning, and export stays gated until flags are resolved. Across a batch it finds the pattern: 300 titles failing one character limit is a single systemic issue, not 300 copy problems.
Guards: Copywriter, Enrichment · Routes to: Human in the loop
04/ AI Orchestrator ·Your team lead
You describe the outcome.
The Orchestrator Agent gets you there.
Change one rule and it applies everywhere.
The Orchestrator turns a plain-language goal into a plan. It selects the right rules for the brand, category and channel, delegates to the right agents, manages every handoff, and gets the work review-ready. Rules are typed, prioritised and conflict-checked, and critical legal or compliance rules can never be broken.
Coordinates: Enrichment, Copywriter, QA
05/ Performance ·Your feedback loop
See how your product ranks against your competitors in AI answers.
Category · Men's running shoes
Category and SKU-level visibility, benchmarked against the retailers you compete with, so you understand how to win.
Performance probes ChatGPT, Gemini and Perplexity with the questions real shoppers ask, then reports how often your PDPs get cited across an entire category, and exactly who is being cited instead of you. Every gap is scored by opportunity, so you know which products to fix first, and that signal can feed back into Enrichment with the highest-leverage content moves.
Feeds back into: Copywriter, Enrichment
Natural language discovery
Your products found, even when the keywords don’t match.
Shoppers rarely use the words you use. Nobody searches for "peak brightness" or "HDMI 2.1". Instead, they describe their living room, and want a screen to match. Ocula enriches every SKU with the use cases, occasions and relationships behind those descriptions, so a product surfaces for a query that appears nowhere in its title, across AI assistants, on-site search and marketplaces alike.
Every enriched value carries a confidence score and a source citation, so you can always see why a product matched.
See how your SKUs perform against competitors’.
See how a sample of your live PDPs performs on AI search today.
Ocula fills that gap.
Your always-on product discovery layer for agentic commerce
With agents, enrichment becomes a flywheel that spins every time external data and conversation around your products moves.
Every new spec, review, offer and trading moment re-triggers the loop, so your listings stay current without anyone scrambling.
Ready when you are.
See the five agents in action on your own products.